Chris Bouchard

Chris is our Inbound Marketing Specialist. He spends much of his time creating and promoting content. Since day one, Chris has never missed a meal at the office.
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Recent Posts

Overcoming Current Auto Maintenance & Repair Challenges With Complete Vehicle Data


The auto maintenance and repair industry has been forced to face transformative changes associated with the aggressive elimination of traditional internal combustion engine (ICE) vehicles, and the new technology variables inherent in a hybrid and EV-focused future. This article discusses how the use of a complete vehicle data solution can help auto repair businesses combat some of the auto industry’s biggest challenges.

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Topics: Parts & Services


VIN Decoder API vs. Delivered Vehicle Database: Is One Better Than the Other?


Have you been tasked with picking the best vehicle data and VIN decoding solution for your new business venture or a new product at your current company? There are many things you need to consider when choosing a VIN data solution, such as the depth and breadth of vehicle data coverage, accuracy of the data, pricing, and as discussed in this article, delivery options.

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Topics: Automotive Data, VIN, API


6 Trends Hauling the Trailer Industry Forward


The trailer industry is undergoing a transformative period, marked by innovative designs, technological advancements, and a heightened focus on sustainability. Encompassing recreational trailers to tractor trailers, several trends are shaping the future of this essential automotive industry sector.

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Topics: Trailers


Free VIN Decoder Service vs. Paid VIN Decoding Solution: Which is Best for My Business?


Aside from the obvious difference, one is free and one costs money, there is often confusion around how free VIN decoder services vs. paid VIN decoding solutions differ and why one might pay a premium. Each business has different vehicle data and VIN decoding needs, and while a free VIN decoder might do the trick for some businesses, others may have a need for a more comprehensive VIN decoding solution.

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Topics: VIN


The Rise of ROVs and the Need for Precision in Powersports Data


ATV (all-terrain vehicle) and UTV (utility task vehicle) market, also known as ROVs (recreational off-road vehicles), have experienced a remarkable rise in popularity in recent years, becoming a driving force in the powersports industry. According to a Fortune Business Insights report, ROVs claim 63.4% of the global powersports market share in 2022. The annual revenue for ATVs and UTVs in the North American market is expected to grow from $8.52 billion to $13.6 billion in the next 5 years (2023-2028). As such, there is a growing need for accurate and complete powersports vehicle data for businesses in the space to remain competitive.

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OTA Vehicle Updates: How Do They Impact The Auto Industry?


Over-the-air (OTA) updates are a growing trend in the auto industry and are expected to be standardized across OEMs by 2028. While OTA updates will greatly benefit OEMs, saving 1.5 billion per year in recall services as well as improving the customer experience with fewer trips to the dealer, how will they impact the rest of the industry? This article addresses some of the unknowns that could potentially benefit or negatively impact the retailing, servicing, and insuring of vehicles in the future.

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Topics: Automotive Technology


Vehicle Weights & Capacities: What Do They Mean & Why Are They Important?


All the different vehicle weight terminology can be quite confusing. While some are more obvious than others, the shear mass of information can be daunting. This article was written to take the weight off your chest…

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Topics: Logistics, Automotive Data, VIN


4 Ways Advanced Vehicle Technology Improves The Auto Logistics Space


A successful transportation business in today’s fast-paced and competitive climate requires the most efficient and cost-effective business processes. Advances in vehicle technology, including advanced driver-assistance systems (ADAS), telematics, GPS tracking systems, and dash-cam tech have revolutionized the way these businesses operate with the ability to lower vehicle risks and better maintain their fleets. Here are four ways in which advanced vehicle technology is improving transportation businesses.

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Topics: Logistics, Automotive Technology, ADAS


12 Surprising Facts About VINs, VIN Decoding and Vehicle Data


There’s a lot more to VIN numbers, the 17-digit string of numeric and alphanumeric characters found on vehicles, and the vehicle data behind them than you may expect. In fact, VINs can be quite complex.

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Topics: VIN


Is It Time to Switch Vehicle Data Providers?


In many cases, vehicle data and VIN decoding solutions are the foundation of your automotive product’s features and processes. You may have invested a great deal of effort to integrate with your current provider. Perhaps you've migrated to a different data provider in the past and have experience working through the headaches of disparate naming conventions and issues with style/vehicle IDs.  You likely have a customer base that relies on you for progressive development and new features, as well as a busy road map ahead.

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Topics: VIN